more nudging

Here is another one from the series of Volkswagon’s ‘fun theory’ design projects, this one a bottomless garbage can to induce people to throw away trash:

The whole shebang is worth noting, for its effects on behavior and its bigger-issue demonstration of the contextualization of rationality. Plus, honestly, it’s a fun video. I don’t know that I’d like all my trash bins singing at me, but I’m trying to imagine how this might work for a classroom, or for finance, etc. Obviously, this is a field that has been trodden upon before.

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